I saw this ad in a building society window today. Talk about clutching at straws. Surely times have changed so drastically since they 'opened over 5,000 savings accounts every day last year' that even the lowest common denominator thickie wouldn't buy that line.
Time to embrace the zeitgeist. How about:
We're just as untrustworthy as all the others.
No wonder no one has opened a savings account with us this year. If you have any spare money, why not treat yourself to a holiday or try your luck with Ernie.
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